SOLD! for $1,950.00.
(Note: Prices realized include a buyer's premium.)
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Selling with Case- Low Estimate: $1,800.00
- High Estimate: $2,000.00
- Realized: $1,950.00
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IBM rebus poster, designed by Paul Rand (American, 1914ââ¬â1996) in 1981 and published in 1982, this version reissued in 1991 with artist's signature in the plate and copyright information lower left corner. Housed in a black metal frame. Sight: 35 1/8" H x 23 5/8" W. Framed: 36 1/2" H x 24 1/2" W. Note: IBM first hired Paul Rand in 1956 to redesign their corporate logo; he redesigned their logo at least twice more over the next three decades. This rebus version of the IBM logo was first designed in 1981 and – despite initial negative feedback from some IBM managers – became one of the most recognizable and acclaimed corporate branding images of the 20th century. IBM reissued this poster ten years later (minus the original explanatory text of the 1981 version).
PROVENANCE: The estate of Gary R. Haynes.
CONDITION: Poster and frame overall very good condition.
